The latest from La Vie Living as we shape the future of living

La Vie, the group behind La Vie Living, is closing out 2026 with two more global-brand signings in regional Australia: a Holiday Inn in Tamworth, New South Wales, and a new-build Holiday Inn & Suites in Rockhampton, Queensland, adding 190 rooms between them.

The Rockhampton project includes 40 one and two-bedroom suites designed for longer stays, reflecting growing demand for extended-stay and residential-style accommodation in regional cities.

The signings cap a year that took La Vie from the Whitsundays to the Gold Coast and the Philippines, with partnerships spanning Marriott, IHG, Accor, Wyndham, Radisson, Small Luxury Hotels of the World and YOO.

Jerry Xu, Founder and CEO, said: “We are selective about who we partner with because the right brand, in the right city, backed by the right owner, is what delivers the best result.”